Product Innovation Methodology

This innovation process is extensive, from the creative part until the final packaging design and/or the strategy for commercialization of the new product.

This methodology has been created and proven in different type of products, always with a very detailed knowledge on client / user needs or anticipated needs in mind.

INNOVAD´s methodology for the development of new products 

1. Setting general goal ( evolutionary method )
2. Project design : Consumer/ client Objective Profile in every step of the consumer/client satisfaction stage.
3. Production of innovation seeds for each stage of Consumer/Client Objective Profile
4. Virtual Prototipe refining 
5. First concept evaluation and 
6. Consumer/Cliente exposure  ( Sensorial evaluation )
7. Prototipe redesign and Refining process